Client: Xotic Naturals
Description: Ever wonder why shampoo and conditioner ingredients lists read like an Advanced Chemistry textbook? So did the founder of this small company, who decided to embark on a journey to create a great, natural (really) hair care line. After a year in development, and countless formula tests, this product is soon to go into distribution.
We took on the challenges of marketing a brand new product, educating the consumer and presenting the benefits in a crowded marketplace and the results speak for themselves.
Responsibilities: Consulting, Design/UI, Development, Product Photography